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Archive for March, 2009

10 Strategic Tips On How To Increase Website Sales

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If you already have a website or want to get one then spending time learning what your website needs to have in order to increase online sales should be your primary step you take. In this article we are going to cover some major TOP 10 points on what your website should have to consistently drive online sales.

1. Get the attention through clear marketing messages – Your website should have a clear message about your products or business. Show your visitors the benefits they get if they choose your product or business. Make sure that you define your marketing messages clearly for all your critical audiences.

2. Make your visitors feel comfortable – Make sure that your visitors will feel comfortable on your website. Use nice and creative graphics with your content. Use your main business address on your contact page and not P.O. Boxes since it won’t make your business look very dependable. You should also have your phone number located on all of your pages on a visible spot. Your answering message should have the name of your business recorded on it. You are a professional right? Remember to always have your e-mail, phone number, or contact form easily accessible from all pages of your website so your visitors don’t have to struggle to get in touch with you. Another good idea is to provide FAQ page to give your visitors the extra confidence to buy without having to contact you.

3. Create a newsletter – Provide your visitors with a newsletter that they can easily subscribe to. This is your marketing tool that doesn’t cost you anything. It is something catchy that will grab their attention and make them want to sign up.

4. Include your specials – Make sure that you give your visitors good reasons to buy from you. When you tell your potential customer who’s just looking around that you will give them the best deal in town, and to call you back before they buy. I can guarantee that if you handled the communication good they will call you back before they make a buying decision. What you say to them will always be in the back of their mind. Now don’t think that you need to beat the price that they bring back to you. You can always include something extra special to the mix.

5. Keeping in touch with existing customers – Remember that your existing customer is more likely to buy from you again, or refer you to someone, than someone you find who in only interested in your product or business at the time. Remind your customers by phone, e-mail, or postcards about your website or business and let them know about the updates or specials that you have.

6. Create an online marketing campaign – Set some time aside every once in a while and keep looking for ways to promote your website. Establish new linking partners that will advertise your website on theirs. Write interesting and resourceful articles that can help other website owners to provide for their visitors. Establish your monthly budget and invest it in search engine marketing or good business related websites that will bring you quality visitors.

7. Improve you website graphics – Try to stay away from clip art images or something out of style because it won’t have much effect. Make your graphics unique and come up with nice and catchy advertising tag lines. If you need help, hire an agency that will help you come up with the appropriate marketing messages and design eye catching advertising pieces that will seize your visitors’ attention.

8. Perform a regular competitor and customer research – Continue doing research on your competitors and customers. Try to keep your website updated and competitive. After all, the website is your best educated and most knowledgeable salesman that works 24/7.

9. Customer is always right – Your customer is always right, even if they are not. It is important to acknowledge the comments or concerns your customers may have. This will allow you to improve your website in order to make future customers completely satisfied. After you have changes made, jump right back into selling again.

10. Choose a reliable web hosting – Don’t settle for less or judge the hosting by price. You need your website to be available to the world all day everyday. Please note that there is no such thing as “unlimited bandwidth” in web hosting. Any good network engineer or technician can explain why that is.

These 10 tips will help you understand how to increase your online sales. To finalize this article I just want to add two more very important things. Please do not put your picture on the home page. Your navigation of the website should be easy to follow and fool-proof. Don’t complicate things by providing too many options for the customers that will just get them lost. Now go sell.

Popularity: 3% [?]

Posted on 31 March '09 by Samuel Rodriguez, under Internet Marketing. No Comments.

10 Simple Tips To Help You Write Better Headlines And Make More Sales

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Headlines are the most important part of your sales letter. They account for ~ 90% of your success. In other words, if you don’t get your headlines right, your site won’t sell.

What’s the job of your headlines? They have to get your site visitor excited. Their goal is to grab your reader’s attention and to make her continue reading your sales letter. If your headline fails to create excitement, it’s very likely that your visitor will leave your site immediately and probably never return again.

How do you create excitement? You have to intrigue your reader with the fantastic benefits of your product. The headline of your sales letter has to present the most important benefit – the USP (Unique Selling Proposition) — of your product.

The goal of your headline is to stir emotions and to help your reader to imagine enjoying all the great benefits of your product. People buy for emotional reasons and that’s why it’s so important to describe the benefits of your product and not its features.

Your site visitor is having only one question on her mind: What’s in it for me? — How can I solve my problem?, How can I make more money?, How can I get that job? … Focus only on your customer and answer her burning questions immediately — that’s how to write a great headline.

In your headline, tell your customer that you have a solution for her problem, that you have the answers for her questions, that you will provide what she wants…

The result? Your reader will be excited right from the start, she will be eager to continue reading through your sales letter and chances are really good that you will get the click on the “credit card symbol” at the end of your sales letter.

Learn how to write a great headline and getting the sale will become easy — outstanding headlines can increase your sales by several 100%.

One headline isn’t enough – use also subheadings

* Right at the beginning of your sales letter you have to fire your biggest gun — your USP, that’s the most compelling benefit of your product. To keep your reader interested and excited, use several subheadings throughout your sales copy.

* Each of these subheadings conveys a benefit. That way you will pull your reader through your sales letter, right to the “Buy Me” button. If you don’t keep your reader interested, you risk loosing her. So, keep on firing benefits. Also, it’s absolutely ok to state one and the same benefit several times in different ways.

* Most web surfers only scan pages, they don’t read every single word, but they will you’re your headlines. Therefore you have to make sure, that a visitor who reads only your headlines understands exactly what he will get out of your product.

* Make your reader’s job easy. Divide your text into small logical blocks and start each block with a headline. A headline is like an ad for the text that follows — it has to convince your visitor to keep on reading.

10 simple tips to make your headlines more effective:

1. Write down all the benefits of your product. What kind of problems does it solve? How it make people happier, healthier, wealthier?…

2. You might not be aware of all the benefits. Think outside the box and keep on looking for more benefits — don’t let any of them slip away.

3. What is the USP (Unique Selling Proposition) of your product. What makes it stand out of the crowd, what makes it unique? That’s your most important benefit, that’s the one that will differentiate your product from those of your competitors.

4. Use short, active verbs that rouse emotions and create images.

5. Write your headlines only for your target customer and don’t care about the rest.

6. Powerful words you can use in your headlines: How to, Free, Why, Who wants to know, Finally… or ask an open-ended question: “Why do so many people fail to attract more money?”

7. Don’t hype, what you are saying has to be believable.

8. Brainstorm 10 – 20 headlines.

9. Pretend you are your customer. Which headline would get you excited, which one stirs your emotions? Pick your three favorites and keep on modifying and changing them until you are really happy.

10. Take a break and come back the following day with a fresh mind. Do a final edit if necessary.

Learning how to write a great headline takes time and effort, but its absolutely crucial if you want to succeed. It’s very likely that you will spend the same amount of time for your headlines as for the rest of your sales letter — and that’s perfectly ok.

Popularity: 3% [?]

Posted on 26 March '09 by Samuel Rodriguez, under Internet Marketing. No Comments.

Learning about Blogging and SEO

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blogging tips

After you finish planning your steps in profit blogging business, you need to prepare yourself to face the cruel world of profit blogging, because it’s a war, to get as much internet user to come to our site, we will have many competitor, many other website also in our market, if your market has not many competitor, maybe you need to check your target market again, maybe that market not only has not competitor but also has not visitor that interesting in that market.

To win the competition you need to know everything about blogging and SEO (Search Engine Optimization), you need to learn a lot, follow the latest news in blogging and SEO news, then you can take the best action to get visitor to your blog.

There are a lot of sites that provide great articles and tips about blogging and SEO, you need all of that to gather more visitor to your blog. Follow this step to get the best result

  • Visit and bookmark every site that I recomend here
  • Add your collection by searching in search engine use the keyword “blog tips“, “SEO” or other relevant keyword, you might need to add “SEOQuake” plugins to your firefox, that plugins help to choose which site better, you can check their PR (Page Rank) or Alexa Traffic Rank,
  • Organize your bookmark well, so you can visit that sites easily, you can subscribe to every RSS feed from that sites, and read at your RSS reader.
  • If you still very beginner maybe you can check old archives from those sites, from the first day the site launch.
  • Collect every great tips, download every ebook,
  • Read and Write every important parts
  • Take action,
  • Yeah, take action, it’s very important, start your blog Right now!
  • Evaluation, see which tips are works for your blog,
  • If you still can’t improve your blog traffic, search for other tips and start learning again
  • Then after you think you have enough knowledge in blogging and SEO, maybe you can start another blogging tips blog to help newbie blogger.

Okey, now I will give you great sites where you can start your study, taken from dailyblogtips.com this table give a great comparison about where to learn.

Top 25 Blogs about Blogging

#1 Problogger 6 10 10 10 36
#2 Copyblogger 6 9 10 10 35
#3 John Chow 6 10 6 10 32
#4 Quick Online Tips 6 8 10 6 30
#5 Daily Blog Tips 5 8 7 9 29
#6 Lorelle on Wordpress 6 8 6 9 29
#7 Dosh Dosh 4 9 5 9 27
#8 Performancing 7 8 1 10 26
#9 Weblog Tools Collection 6 9 5 6 26
#10 Blog Herald 6 7 4 9 26
#11 Blogging Pro 6 7 4 8 25
#12 Successful-Blog 6 6 4 8 24
#13 JohnTP 6 8 3 7 24
#14 Engtech 6 6 2 7 21
#15 Bloggers Blog 6 3 6 5 20
#16 Andy Beard 5 7 2 6 20
#17 ChrisG 5 6 4 4 19
#18 Converstations 5 3 5 6 19
#19 The Wrong Advices 5 4 1 5 15
#20 Business Blog Wire 6 2 2 4 14
#21 Alister Cameron 5 4 1 4 14
#22 Blog About Your Blog 4 5 1 4 14
#23 Blogtrepreneur 5 3 1 4 13
#24 I Help You Blog 4 3 2 2 12
#25 Build A Better Blog 6 1 3 1 11

Top 25 Blogs about SEO

#1 Search Engine Land 7 10 9 10 36
#2 SEOBook 6 10 10 10 36
#3 SEO Moz 5 10 10 10 35
#4 Matt Cutts 7 10 8 10 35
#5 Search Engine Watch 7 10 10 7 34
#6 Search Engine Roundtable 7 10 8 8 33
#7 Search Engine Journal 7 8 9 8 32
#8 Online Marketing Blog 6 7 7 10 30
#9 Pronet Advertising 7 7 5 10 29
#10 Marketing Pilgrim 7 8 6 8 29
#11 SEO Chat 6 10 4 6 26
#12 Search Engine Guide 7 8 4 6 25
#13 SEO Blackhat 6 8 6 5 25
#14 Stuntdubl 6 6 6 6 24
#15 Graywolf?s SEO 6 7 4 7 24
#16 SEO by the SEA 6 4 5 5 20
#17 Link Building Blog 5 5 5 4 19
#18 Jim Boykin 5 6 4 4 19
#19 SEOpedia 6 5 4 4 19
#20 DaveN 6 5 4 4 19
#21 Bruce Clay 5 7 3 3 18
#22 Blue Hat SEO 4 6 3 4 17
#23 Tropical SEO 5 5 3 4 17
#24 SEO Refugee 5 6 1 3 15
#25 Small Business SEM 5 4 3 3 15

Thanks for Daniel from Dailyblogtips.com for the great learning source. click here for the complete article from dailyblogtips.

Otherwise, maybe you want to check these blogging tips,

And of course you can consider to learn from this blog, Blogane.com
You will getdaily good article about blogging, SEo and making money online
Just bookmark (Ctrl+D) and visit everyday

That’s all, happy learning!
Be a good Learner

Maybe you can suggest any other source, please give comment! I’m waiting :)
image source : gettyimages.com

Popularity: 36% [?]

Posted on 19 March '09 by aldo, under Blogging Tips, The 50 Days Program. 3 Comments.

10 Reasons Why People Fail At Internet Marketing

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Internet marketing is one of the fastest-growing and profitable businesses today. It is an excellent way for anyone to start a small business with little investment, no overhead, and high profit margins. Anyone can get up and running with an online
business in hours. Sounds like an easy way to make money, doesn’t it? Compared to other offline small business ventures, it is.

Yet internet marketing failures still vastly outnumber those who have succeeded in internet marketing. For every story you hear of someone making $10,000 a month at internet marketing there are hundreds of untold stories of those who failed to
make a profit or only made a few dollars and then quit. Why do so many fail when the potential to succeed is high?

1. Failure to plan – No matter what type of business you are running you need a business plan with well-defined goals. What are your short-term and long-term goals? What steps do you need to take to meet those goals? Write out your plan and review it frequently. You are running a small business. Treat it as one.

2. Failure to work the plan – So you already have a business plan? Are the following it? A plan means nothing if you don’t follow it. Work the plan every single day. Revise it if necessary but don’t detract from it.

3. Making goals too big early on – Many internet marketing failures try to do too much too fast. You are not going to create the ultimate web site for dog lovers overnight. Start small with dog training tips and add content daily. Those 1,000+ page web sites took months or years to build, so will yours.

4. Lack of knowledge – Would you be a successful plumber without knowing anything about plumbing? No. Then to be a successful internet marketer you need to learn internet marketing. Find a successful mentor willing to help you and you will be way ahead of the crowd.

5. Not investing in your business – You won’t get any support or very much web traffic on with a free web host. Many times, the best ebooks, scripts, and tools are the ones that cost money. You can run an online business for next to nothing but
you’ll achieve faster and more profitable results by investing in the right tools.

6. “If I build it, they will come” – You can have the most comprehensive and informative website on natural healing in the world but if you don’t promote your site and work to drive traffic to it no one will know about it. There are many ways to drive traffic to your website. You should be using several of them.

7. Lack of patience – You will not be making $10,000 a month when you start. Internet marketing is not a get rich quick scheme. It takes time and testing to build your web traffic and increase your conversion rate. In the beginning you might actually lose money and this is when too many people give up without giving their business time to grow.

8. Wrong niche – So you wrote that ebook on underwater basket weaving and you’re wondering why nobody is buying it? Find a niche but make sure it’s profitable first. Too many times people create the product first then try to figure out how to sell it. Find out what the people want then give or sell it to them.

9. No Uniqueness – There are a million low carb diet books out there, what makes yours so unique? Why should I buy your widget when Bob’s widgets are just as good and he’s been selling widgets a lot longer than you? Stand out from the crowd and get noticed. Know your competition and do what they do better or do something totally different.

10. Lack of commitment – To be successful, you must be committed to success. Behind every success story there are many hours of work and dedication. You’ll need drive and determination if you want to be the next internet success story everyone is talking about.

Print out these ten reasons for failure and post it next to your computer monitor or tape them to your bathroom mirror.

Everyday review your online business and make sure you are not making any of these mistakes. Do this and you are well on your way to being an internet marketing success.

Popularity: 3% [?]

Posted on 17 March '09 by Samuel Rodriguez, under Internet Marketing. No Comments.

10 Powerful List Building Techniques

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The lifeblood of any Internet marketer is their list. If you have an opt in email list then you are sitting on piles of cash, if you properly use your list then your earning potential is very high.

As many people ask “How do I build a list?” the following points describes some of the best ways for building your email list.

1) Newsletter / E-zine

We are in the Information Age and so people are desperate for information. Everyone is so busy with their lives they don’t have time to find the information for themselves. Publish a newsletter in your niche that is full of valuable content and you will get people flocking to you to sign up.

2) E-Courses

People are hungry for information, so a free e-course will persuade people to part with their email address. Create at least a seven part course that is delivered every few days into their inbox. Of course, the e-course also subtly sells your product!

3) Articles

Write articles and distribute them to article directories. Include your newsletter sign up in the resource box and if you have provided good quality content, you will get the visitors who will sign up to learn more.

4) Free Books

A free e-book is an excellent way to build your list. It doesn’t have to be an epic tome, just valuable information that people will exchange their email address for. You can write one yourself or get one ghostwritten for you. Make sure though that it is information that your visitors will want to have, and make sure you have included links to your products and sites in the book. You can also include affiliate links to further maximise your earnings.

5) Free Membership Site

Creating a free membership site is an excellent way to get people’s email addresses. Offer valuable content for free but only to signed up members. You can then upsell them other products or other levels of membership with more products and more resources available to them.

6) Squeeze Page

A squeeze page is a pre-sales letter page where you capture a person’s email address before they move on to view your sales letter. This is reportedly very effective and you can also personalise the sales letter with their name or other details from the squeeze page.

7) Pop Up

Pop up windows, particularly unique and different windows, can be very effective at persuading people to sign up for your newsletter. These can either pop up as the visitor enters your site, or when they leave, reminding them to sign up for more information.
8) Viral Marketing

Viral marketing is where you give away something of value that people want to pass to all their friends. It may be a video, a book, a game or anything similar. However, whatever it is, it has your web address in it so people can come and sign up to your newsletter and get more info.

9) Free Giveaways

A very popular new method of list building are the big Internet giveaways where lots of people submit products that are available for free in exchange for a newsletter sign up. These are excellent ways to rapidly build your list – though be aware that freebie seekers may not make for the most responsive of lists.

10) Sign up bonuses

Offer your visitors a bonus if they sign up for your newsletter, e.g. “20% off XYZ for readers” or a number of e-books or reports that will be of interest to them.

Using these 10 simple strategies you can build your list and then leverage their earning power.

Popularity: 3% [?]

Posted on 4 March '09 by Samuel Rodriguez, under Internet Marketing. No Comments.

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